Novasecco – Stories Worth Telling
Novasecco
Great Tasting Better for You Sodas...Your Wellness Journey Starts Here!
Novasecco is reimagining what a soda can be — bringing together crisp flavour and thoughtful function in one refreshing drink. Crafted in Canada, each sparkling beverage delivers natural fizz, real taste, and added wellness benefits through plant-based prebiotic fibre and taurine, all while keeping sugar and calories at zero. Designed for today’s health-conscious consumer, Novasecco offers a clean-label alternative to traditional sodas without compromising on taste. With 6g of plant-based fibre, 375mg of taurine, and bright, refreshing flavours like Ginger Ale, Cola Classic, Tonic Water, Lemon Lime, and White Grape & Peach, every sip is made to feel both enjoyable and purposeful.
Novasecco - Fast Facts
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Why make our Novasecco prebiotic soda a part of your daily routine? There are several great reasons to make our Novasecco prebiotic soda a part of your daily routine:
Enjoy a Delicious Treat, Guilt-Free: It's a great-tasting, refreshing alternative to sugary sodas, so you can enjoy a bubbly drink without the empty calories and sugar crash. |
Exploring the Vision and Core Values of Novasecco
LCG Foods engaged in a discussion with the founder of Novasecco, Germain Bergeron, to better understand the brand's mission, core values, and other topics that we thought our retail partners might want to know.
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My journey towards wellness and healthy living. I am in my late fifties, and for as long as I can remember, I’ve prided myself on living a healthy lifestyle. I have maintained the same weight I had in university. I exercise regularly, I eat relatively well, and I prioritize my sleep. Despite all of this, a few years ago, I received a diagnosis that did not fit my lifestyle: pre-diabetes. It was a wake-up call, but also a source of great frustration. It was proof that sometimes, a healthy diet and exercise are not enough to overcome a genetic predisposition. Despite my best efforts, my family history of diabetes had caught up to me. I joined the same club as all my aunts and uncles on my mom's side, as well as some of my siblings and cousins. After a bit of research on the internet, I realized that the club was a lot bigger than I had at first anticipated. As it turned out, in Canada alone, more than 11 million Canadians are either diabetic or pre-diabetic. This is when I realized I needed a different tool in my health arsenal—something that could support my body’s specific needs and still be a simple, delicious part of my day. I looked at the market and saw a gap. Traditional sodas were out of the question with all their sugar. Other ‘healthy’ drinks were either full of artificial ingredients or did not offer a functional benefit that truly targeted my metabolic health. For my family, for the busy parents who need a healthy option for themselves and their teenagers, and for my peers who are facing similar health challenges—I wanted something that could appeal to everyone. Something that tasted great, so you would not have to choose between flavour and function. That is when I decided to create my own solution. I was not just making a soda; I was making a tool for my own health; and a mission to help others like me. I focused on a blend of natural, purposeful ingredients:
And to make something truly for everyone, I insisted on using only natural sweeteners like monk fruit and stevia, so it has absolutely zero sugar. I wanted a drink that tasted great without any of the guilt or negative health impacts. I created this soda to help myself, but I am launching it for all of you. For the young adults: Who are building healthy habits and want to make proactive choices that will pay off for years to come. For the busy parents: Who need a delicious, healthy, and convenient option that the whole family will love. And for my peers: Who, like me, are navigating the complexities of aging and looking for simple, effective ways to stay healthy. My personal journey taught me that while we can’t always control our genetics, we can empower ourselves with the right tools. I hope that our Novasecco prebiotic sodas become a delicious, refreshing part of your daily routine—a simple choice that makes a big difference in your journey towards wellness and healthy living. |
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Why LCG Foods?
If you own or manage a health food store, you know it’s hard work to maintain a successful business. From developing customer loyalty, to managing costs, to staying competitive with the big grocery store down the street, we get that you want your suppliers to work as hard as you do.
At LCG Foods Distribution, we carefully curate a lean wholesale catalog of only the hottest natural food products, with new product launches every few weeks. Whether your store values organic, non-GMO, vegan, gluten-free, or keto, we have the products your customers are looking for, before they know they’re looking for them.
We offer straightforward, no-nonsense pricing, and ordering can be done easily online, by email, or over the phone with your account manager. All orders are processed on-demand from our distribution centres in Ontario and British Columbia, with Canada-wide service.
Get started today by browsing Novasecco products, or take a look at our full catalogue and if you'd like to explore wholesale pricing for your business, simply complete the form below and an LCG Foods representative will get in touch with you within 2-4 hours during the work week.
Request Wholesale Pricing - Account Setup