Sinai Gourmet - Stories Worth Telling
Gourmet Hot Sauces by Sinai Gourmet
Sinai Gourmet hot sauces are a vinegar free coulis (puree of fruits, vegetables and herbs), that are pure, simple and clean. Provide your customers with their product offering, which includes heat levels ranging from mild to hot, hot, hot, and they’ll be asking, why do these hot sauces taste so different? Tell them it’s because there isn’t any vinegar in it, there are a surprisingly large number of peppers in each bottle, there are zero preservatives, stabilizers, or other artificial ingredients, and it only contains fresh ingredients. In short – it’s a hot sauce unlike any other hot sauce.
So, if you’re looking for a fresh, exciting new hot sauce to offer your customers, you’ll want to give Sinai Gourmet a shot. As long as your customers are aware that you’re carrying it, we’re sure you’ll be pleased with the sales numbers that this hot little number will provide!
Sinai Gourmet - Fast Facts
Your name: Laurence Isaac
Year the company was started: 2011
Company brand tagline: EAT NAKED!
Where are the products made: Montreal, Quebec - Canada
What is the ‘key ingredient’ that makes your product line special?
Our key ingredient isn't what we put in it per se, rather it's what we don't put in it, which includes: No preservatives, stabilizers, artificial ingredients, colourants, artificial or natural flavours, or other junk some manufacturers pretend are “clean”. We also don’t add vinegar, water, and we don’t ferment our hot sauces.
In terms of what key ingredient we do add, that would be peppers, lots and lots of peppers! Each bottle is crammed full of peppers - if we put all the peppers each bottle actually contains, next to the bottle itself, you’d be amazed that we were able to get them all in there!
Interview with Laurence Isaac, President of Sinai Gourmet
LCG Foods sat down with Sinai Gourmet's President, Laurence Isaac, and asked him some questions to better understand the brand's vision, core values, and other topics that we thought potential retail partners would want to know.
What motivated you to start your company and create the products that we see today?
Sinai Gourmet was started with one vision in mind – to create the world’s first fresh hot sauce using only fresh and clean ingredients. We didn’t want to use any vinegar, or preservatives, or fermentation that would take away from a green clean taste. . Happily, not only did we succeed but we’ve got an amazing line of gluten free, low sodium, and keto sauces.
What are your company’s core values?
Sinai Gourmet strives to create delicious and easy to sauces that respect our core philosophy that food should be clean and free from artificial ingredients. Our goal is to make products that are the healthiest possible in their category and that enhance every meal so it is fun and healthy to eat.
If you could tell a retailer three things about what makes your brand different, what would they be?
1. Clean label: no artificial ingredients or additives!
2. Fresh taste: unique to use is that we can be store bought AND fresh tasting!
3. Dietary restriction friendly: We are a delicious way to enhance a Vegan, Vegetarian, Gluten Free, Low Sodium, or Keto diet.
What are some of the challenges that you’ve overcome to bring your business to its current state?
The biggest challenge Sinai Gourmet has had is staying true to our philosophy and creating truly clean label products that don’t include even organic artificial ingredients. The marketplace has many incentives to add these into food for both shelf life and to reduce cost but we have stuck to our guns and kept it clean, healthy and – as we say – NAKED!
What do you enjoy doing outside of work?
It goes without saying that one of my favourite activities is cooking and eating. More specifically, I enjoy learning new skills using new tools or cooking foods I know little about. Right now my big project is to learn and master using a smoker! Wish me luck!
Sinai Gourmet - Featured Products
Sinai Gourmet – Eat Naked with Pure, Fresh & Simple Ingredients.
Vinegar free – Gluten Free – Low Sodium
Sinai Gourmet produces uniquely flavourful gourmet hot pepper coulis. Their coulis are made using locally sourced ingredients that are fresh and flavourful. Coulis is a hot sauce but without all the artificial ingredients, colourants, and preservatives. Sinai Gourmet hot sauces are vinegar-free and aren’t fermented or pickled as many other hot sauces are, which can easily wind up overpowering the flavour of whatever you’re adding it to. Sinai Gourmet hot sauces enhance taste while adding the desired heat you’re after.
Add a unique, local brand to your store today. Your customers are sure to love it!
Why LCG Foods?
If you own or manage a health food store, you know it’s hard work to maintain a successful business. From developing customer loyalty, to managing costs, to staying competitive with the big grocery store down the street, we get that you want your suppliers to work as hard as you do.
At LCG Foods Distribution, we carefully curate a lean wholesale catalog of only the hottest natural food products, with new product launches every few weeks. Whether your store values organic, non-GMO, vegan, gluten-free, or keto, we have the products your customers are looking for, before they know they’re looking for them.
We offer straightforward, no-nonsense pricing, and ordering can be done easily online, by email, or over the phone with your account manager. All orders are processed on-demand from our distribution centres in Ontario and British Columbia, with Canada-wide service.
Get started today by browsing all the Sinai Gourmet hot sauces, or take a look at our full product offering, then, if you'd like to explore wholesale pricing for your business, simply complete the form below and an LCG Foods representative will get in touch with you within 2-4 hours during the work week.